Tuesday, January 9, 2018

Color Schemes of Logos

Analogous


This logo uses the colors green, green-yellow, and yellow. I think the company uses these colors to try to show that they aren't hurting the environment because many people associate green in yellow with nature and light.








This logo uses red, red-orange, and orange. I think they use these colors to portray a more powerful image and express the energy of their drinks.





Complementary


This logo uses blue and orange. I think that they use these colors that are on the opposite sides from each other on the color wheel to show a quick movement from one place to another, because FedEx ships things.



This logo uses blue and orange. I think that they use these colors to show how much they have in their stores since it's like everything in between the two main parts.




Warm


 (The blue background isn't part of the Lego logo) This logo uses the colors red and yellow. I think it uses these colors to show a sense of energy and creativity which people use whenever they are building with Legos.








This logo uses red and yellow. I think they use these colors as a way of making them look more appealing and trying to make it so people want to come into their restaurant and buy food.







Cool


This logo only uses blue. I think they only use one color because it could show that their products are very easy to use and that you don't have to worry about anything bad happening to their products.







This logo uses violet. I think that they use this color to make people feel comfortable with their products and possible induce hunger.









Monochromatic




This logo uses blue, I get it that it has white but that could just be a tint of blue. I think they use this simplicity to make people want to buy a product that looks easy to use and could work well.




This logo just uses green. I think thy only use this one color to let people see their logo and make them think that it is mainly about nature since green is usually associated with that.











Triad Color

This logo uses red, blue, and yellow. I think that they use these colors to show variety, which could be useful for making people think they have many different options on their menu.











This logo uses green, violet, and orange. I think that they use this colors to let people know how they need multiple different things to be healthy, and I also think they use secondary colors to show that these aspects of health of multiple parts to them.

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